A brewery celebrating a “Lucky 7” anniversary is a pretty big deal, especially considering the trials and tribulations of the pandemic. While there is certainly plenty of business “and brewing” acumen to attribute to the success of 42 North Brewing Company turning 7, there’s always a little bit of good luck and good fortune to consider. It is that bit of luck that the brewing company is recognizing, as the optimistic anniversary date quickly approaches.
“Our theme for our 7th anniversary is built around being lucky,” stated 42 North Founder, John Cimperman. “And, for us, we are lucky to have a loyal customer base, exceptional employees, and a supportive community that allows us to do what we love. Quite frankly, without these, I am not sure we would have made it through the pandemic.”
Throughout the course of three days (Friday, October 21 – Sunday, October 23), 42 North Brewing Company will be celebrating the auspicious occasion with live music, taproom games, a Gear & Beer event, plus a special collaboration beer with Buffalo’s favorite whiskey bar, Lucky Day.
Under the theme, “Lucky 7”, 42 North has programmed the weekend with
The celebration begins on Friday night when taproom favorite, the Leroy Townes Band, hits the stage. The Leroy Townes Band played 42 North’s First Anniversary Celebration in 2015.On Saturday, the brewery will launch its collaboration beer with Lucky Day Whiskey Bar. This beer, a Gose, will allow customers to add their favorite fruit flavors to create their custom beer. Additionally, the tap keepers at 42 North will be mixing up some special cocktails for the celebration. Throughout the afternoon, guests will also have a chance to win brewery merchandise. Saturday night, The Brothers Blue brings their Americana and bluegrass sounds to the taproom starting at 8 p.m.Finally, Sunday, the 7th Anniversary Celebration wraps up with the 2nd annual Gear & Beer event in partnership with Mud, Sweat, n’ Gears. This event is a great opportunity to get ready for the winter sports season. In addition to a full offering of ski gear for sale, Gear & Beer will be attended by Holiday Valley, Swain Resort, HoliMont, Buffalo Ski Center, and other outdoor recreation partners from the region. A DJ will rock the beer garden in the afternoon, followed by the acoustic sounds of Owen Eichensehr and Pat Harrington in the taproom.
The schedule of events is as follows:
Friday, October 21
8 pm -11 pm: Leroy Townes Band
Saturday, October 22
12 noon: Open and tapping of Lucky Day collaboration beer
2-5 pm: Fun and games in the taproom
8-11 pm: The Brothers Blue
Sunday, October 23
12-5 pm: Gear & Beer event in beer garden
4-7 pm: Owen Eichensehr and Pat Harrington
Feeling lucky? You should! Especially knowing that this auspicious occasion is right around the corner. There’s no need to roll the dice for this one… simply save the date, grab some friends, and consider yourself a “Lucky 7” winner.