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Fill The Backpack 2024 collects enough food for nearly 35,000 backpacks

BUFFALO, N.Y. (WIVB) — Surpassing last year’s numbers, 2024’s Fill the Backpack campaign collected enough food to fill 34,853 backpacks.

The Fill the Backpack campaign is a partnership between News 4, FeedMore WNY and Wegmans.

Over the course of two weeks, Wegmans shoppers in the four-county service area of the Food Bank of WNY could donate $3, $5 or $10 during checkout to help support FeedMore’s BackPack Program, which makes sure kids have enough to eat when they’re not a school.

FeedMore says that more than 2,700 children in 41 schools currently participate in their BackPack Program.

MORE | Fill the Backpack 2024

Last year, the Fill the Backpack campaign filled 31,920 backpacks. 2024 marked the tenth anniversary of the Fill the Backpack campaign. Including this year’s total, more than 260,000 backpacks have been filled since it began.

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Evan Anstey is an Associated Press Award, JANY Award and Emmy-nominated digital producer who has been part of the News 4 team since 2015. See more of his work here and follow him on Twitter.

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